In today’s fast-paced digital marketing landscape, leveraging AI is key to staying ahead. This session will explore how AI can revolutionize audience research and segmentation, using tools like Code Interpreter to extract deeper insights and create more tailored campaigns. We’ll dive into how AI streamlines campaign management, optimizes landing pages, and enhances cross-channel performance, allowing your team to focus on creativity and strategy. Discover how to use automation for reporting and optimization, ensuring you achieve better results with less effort while maintaining a competitive edge in the digital space.